Advertisers lack web format information - UDA, IAB - Telecom Paper (subscription)
Advertisers lack web format information - UDA, IAB - Telecom Paper (subscription)
Advertisers lack web format information - UDA, IABTelecom Paper (subscription), Netherlands - 44 minutes agoYet a survey of 132 UDA members saw 80 percent claim they were poorly informed about the effectiveness criteria of web ads. Some 87 percent said that they …